Visual Arena

Visual Arena is an innovation centre for visual communication. Our challange is to enhance the understanding of Visual Arena's partners, their needs and situations in order to further develop Visual Arena's offerings.

Summery

Client

Focus area of UX/UI

Service Design

  • Research

  • Iterations

  • Workshop lead

  • Create concept

  • Prototyping

My contribution

UX-Designer

In group with UX-designers Crisli Espinoza Ramirez, project lead and mentor by Martin Högenberg.

My role & The team

Timeline

3 months, Jan 2023 - Ongoing

Project type

Examination thesis in collaboration with Visual Arena

W.I.P - Ongoing project

Challange:
What is the needs of the business sector partner to Visual Arena and how can we develop the offers Visual Arena provide to meet their needs?

10 + interviews with the business sector

4 + interviews with sponsors

6+ interviews with experts

7 + iterations

Observations

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Service Design - Kaffegreven

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Marketing - Renault Trucks x Le Coq Sportif